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Rob Anderton | Inclusion, Wellbeing and AI at Work

Focus isn't a personality trait, it's a setting.

  • Writer: Rob Anderton
    Rob Anderton
  • Jun 24
  • 4 min read

We like to blame our physical environment for our distractions, especially now that so many of us, once afforded hybrid working, are edging back towards the office full time. The tap on the shoulder. The "have you got five minutes?" that is never five minutes. The colleague who appears at your desk at the exact moment the thought was forming, and leaves with it.

Office workers at computers; red-haired man in green suit with rainbow lanyard looks up in a bright modern office.

I know the feeling well. I'm the meerkat of the open-plan office floor. Someone moves three desks away and my head is up, scanning. And lately my laptop has started to feel like one of those arcade slot machines, all flashing lights and little nudges begging me to play again. A red notification dot lands on the Teams icon and I have to know who needs me. Moth, meet flame.


But the office was only ever one battlefield. The physical interruptions are the easier ones to spot. You can wear headphones, book a room, and make it crystal clear you're busy. The harder challenge is the digital one, and it doesn't clock off. Emails stacking up. Teams pings. The odd call landing like a fire alarm in the middle of a sentence. You can tell the room you're concentrating. The notifications never got the memo.


For a long time I treated this as a personal failing. Some people can knuckle down against the tide of notifications, I thought, and I'm just not one of them. Then I found something that changed how I see the whole problem. And it was hiding somewhere obvious yet equally ridiculous.


Buried in the Clock app


It lives in the Windows Clock app. Not the obvious home for a focus tool, which is probably why so few people stumble on it. But I can sort of see the logic.


You open it, find Focus Sessions, set how long you want, and press start. Windows quietly switches on Do Not Disturb. The banners stop. The flashing icons go dim. And they stay that way until your time is up, waiting in the notification centre for when you're ready, so nothing is actually lost.


Point it at the right apps once, including a quick setting that tells Teams to use Windows notifications so its red dot plays along, and you can mostly forget the set-up exists. You can still let the people who matter through if you need to. It just stops everyone else from setting off the notification slot machine.


That's the practical half. The half that surprised me was what it did to my work.


The real cost isn't the ping


Every time we break off to check a notification, there's a toll on the way back. Not the ten seconds of reading the message. The minutes spent climbing back into where you were, remembering the thread, finding your place. One often-cited study put the cost of fully refocusing after an interruption at around twenty minutes. Do that a dozen times before lunch and you can see where the day went.

We aren't built to flit between things and do either of them well. We've just got very good at pretending we are.


With the noise switched off for a set block, I noticed I was finishing things. Not necessarily more things. But the right thing, in one sitting, with the quality I'd have wanted on the second pass. The tool didn't make me work harder. It just prevented my attention from leaking.


A setting, not a personality trait


Here's where it goes past a neat tip.


I've been learning a lot recently about how differently people pay attention, and how rarely the standard set-up is built for that. Recent neurodiversity listening sessions have brought this home to me. The open-plan, always-pinging world carries a quiet assumption: that everyone's focus works the same way, and the ones who struggle just need to try a bit harder.


For a brain that world wasn't designed for, and that's more brains than we tend to assume, a pocket of designed quiet isn't a luxury. It can be the difference between a good day's work and a day spent firefighting your own attention and inevitable burnout. What looks like a small Clock app gimmick is really a way of designing your environment instead of contorting yourself into the one that exists.


That's the part worth holding onto. We talk about focus as if it's fixed, something you were handed at birth or you weren't. It's closer to a setting. One you can reach for on purpose.


Unfortunately, the flashing lights aren't going anywhere. But for the next forty minutes, you get to decide whether they reach you. Focus, it turns out, was never a personality trait. It was a setting all along.


If you're interested in a related read, I would highly recommend 'Indistractable' by Nir Eyal with Julie Li. The yellow cover is hard to miss but it's a great guide to staying focused in this era of digital overwhelm and continuous distraction.

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